Audiovisual
Do you know how much your content impacts?
MEASUREMENT OF EFFECTIVENESS AT ANY STAGE OF THE CREATIVE PROCESS: FROM THE IDEA, DEVELOPMENT, TO AFTER BROADCASTING
DETERMINES THE SHARE OR BOX OFFICE THAT THE CONTENT WILL HAVE BEFORE ITS ISSUE
Determine how a content or format will work with the audience globally and in each segment, to identify the optimal target.
IDENTIFY CONFLICTIVE MOMENTS DURING THE PUBLISHING PROCESS
Identify problematic moments (seconds with low/no profitability) and attractive moments to implement improvements in the publishing process.
DESIGN EFFECTIVE MARKETING STRATEGIES AND PROMOTIONS
Select key elements to design promotional materials (posters, trailers, spots…) and choose the best location to insert product placement or commercial breaks.
SELECT THE BEST ADVERTISING CREATIVITY
Identify the most effective and attractive creativities, according to their theme, elements, sector and purpose to know their competitiveness on the market.
IDENTIFY THE ELEMENTS THAT BEST CONNECT YOUR BRAND WITH THE TARGET
Establish insights, influencers, values or key elements per target to generate communication axes and successful strategies, maximising the profitability of the content.
95% SUCCESS in determining the SHARE or box office that the content will have before its broadcasting
Success stories
London Raindance Film Festival
How does Mediaset apply neuroscience?
Carlos Jean
SEMINCI: Sociograph Award
Manuel Carrasco
Discover the potential of your content!
Optimise the connection with your audience and achieve maximum performance from your content. Complete the form and we will be happy to help you and guide you in whatever you need.
